Artistic branding and web design that positions your business to be primed for connection.
ethos-driven strategic design
our full-scope signature services —
Brand Identity Design
Website Design
Shopify Design + Development
Packaging design
Print, Digital & Social touchpoints
Your brand has the power to make an emotional connection with your people, setting the foundation for everything that is to come.
From colour psychology to typography and each of the remarkable visual elements that make your brand memorable in-hand and online — we root your design aesthetic in a place of meaning, purpose & clarity, laser-focused on where you are headed.
WHAT WE DO. DESIGN.
The RIGHT brand experience has the power to open MASSIVE doors for your business.You decide which ones.
Strategy isn't just a buzzword: it is the lens through which we create in order to make a REAL imprint on your business. Whether it be a web build for an established brand, or a brand identity for a innovative product just hitting the market — allocating time for strategy + curiousity ensures we uncover the landscape your business is operating in, where you want to be headed, and how design can solve problems and open doorways for you.
Building a strong and dynamic foundation for our creative work means asking the right questions. We distill everything into a comprehensive and exacting brand or web strategy document to direct and focus all design decisions to come. With this foundation in hand, our design focus is more meaningful, strategic, and results-oriented for your business.
1 / strategy
Strategy
Brand Design
With a clear and dynamic understanding of the forward-thinking vision for your brand, we design an entire visual language for your business that not only makes that crucial first impression, but differentiates and positions your business within your industry and market.
From colour swatches that push boundaries, to editorial-worthy font systems — your brand's immersive experience begins here.
2 / brand design
Website Design —your business MVP
Your website is a guided experience of function & design that allows you to tap into new markets, connect deeply with your consumer, and cultivate community online. Again strategy is at the forefront of our work before we even touch a snippet of code. Guiding you on platform selection, layout guidance, user insights and how we can bring your brand to life online in new and exciting ways.
From a single landing page, to custom Shopify website complete with app integrations to boost conversions — website design packages are tailored to the needs of your business.
3 / web design
4 / print, social & more!
Print, Social, Packaging & more
Taking your brand and making it tangible online and IRL. The possibilities for applying your brand and the way in which it intersects with the lives of your customers are endless.
From unboxing suites to social media templates customized to your brand pillars and the conversations you love to have with your audience online — we expand your brand alongside you as your business grows.
"As a new B Corp, we are excited to have a website that speaks to this season of our company. Over the years we have laser-focused on our intention and mission and now have a website we are proud of and that reflects our purpose."
We have a lot of services and a lot to say. We needed a platform to bring all these pieces together as well as focus in on our ideal clients. Working with you has allowed us to be more intentional in many aspects of our business and acquisition practices. The website strategy has been especially helpful!
naz lauriault, 50th parallel pr
“Everyone I have shown the new branding to is so WOWED!”
They always comment on how well you captured me in my brand. I see all the work you put into creating these beautiful brands for people and I just feel so lucky to get to work with you!
tara bauer, 805 farms & florals
— a brand that positions you uniquely and distinctively in a crowded market, allowing you to market your business with excitement, ease and artistry.
— website design that is a blend of form & function, cultivating a more honest and holistic experience for your customers that supports long term growth.
And ALL of it built through a lens of serving YOU in your business no matter what season — we talk systems, processes and how design can support you in growing sustainably, saving you time and positioning you WELL.
Our full-scope packages are designed for brands crafted in care and purpose. Taking a highly intentional approach to design so that it can support you in opening more doors for your business.
investment
Ethos-driven Brand Identity Design
$6000-$7500 cad — 4-6 weeks
Brand Strategy, Ethos + Positioning Doc
Mood Board
Primary Logo
Secondary Logos
Brand Marks
Brand Pattern or Illustration
Signature Colour Palette
Font System
Social Media Assets
*add ons for email marketing, print & social available (and our pleasure!)
**Many clients also add-on a website landing page or 2-week web intensive (our most requested combo)
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Website Strategy & Conversion Driven Web Design
starting at $9,500 cad — inquire for custom quote
Full website strategy audit and user analysis
Acquisition / conversion / retention factors
Creative Direction
Sitemap + homepage wireframe
Content Planning Guide
Consultation on platform/features/app integrations
Full suite of website mockups prior to development
Shopify, Wordpress, Showit or Squarespace
Development and optimization for Desktop & Mobile
SEO Optimization fundamentals
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If you are an EMERGING or early-season business, our DESIGN INTENSIVES might be a really great fit
→ social media design
→ 2-week web intensives
→ EMAIL MARKETING design + automations
Having a super-connected and thoughtful process is our thing. Here's how it works.
You fill out a positioning questionnaire, providing us with info on where you are at with your business, your values, and where you are headed. We take an in-depth look at your target clientele, who they are, their values and what may guide and support their purchasing decisions.
Because every business and its ecosystem are entirely different, the inclusions are tailored to the needs of each client. This may include:
+ Brand positioning or naming
+ Audience analysis, brand muses and shared values
+ Marketing landscape, gaps & needs
+ Brand keywords
+ Brand personality
+ Colour psychology
+ Mood board
your core foundation: an ethos-driven strategy
1 / your ethos
With the foundation of our work in place, the design phase begins.
We work with multiple concepts up front narrowing as we go to select the strongest, most impactful solutions for your business. This is provided to you in an a guided PDF presentation of your brand with all the details and touchpoints included; including examples and mockups of the design in use so you can visualize how everything will come to life for you AND your target audience.
We work collaborative through 2 rounds of feedback and refinement, to ensure we have captured and amplified your brand in all the right ways.
brand design
2 / brand design
A much as diving straight into web design mockups sounds enticing, we like to take a more precise and thorough approach to ensuring your website will be set up to truly make a difference in your business bottom line.
We lay now the foundation for how your site will function – what is the core purpose of your website? How do we nurture your audience for strategic growth and in what ways can we optimize for conversions? We dive DEEP and ask a series of data-driven questions that will help us focus the design on solving sticky points in your business and clearing pathways for growth.
You are sent off with a Website Content Guide to finalize your website content, and then we can dive right into design!
*Note we almost always recommend working with a copywriter for developing the messaging and content of your website and will connect you with our list of trusted professionals that are absolute magic in this field.
web strategy & planning
3 / web strategy
We design a full suite of PDF mockups of the pages on your site based on your website strategy for you to review. We’ll work collaboratively through 2 rounds of refinement to finalize your design (+ 1 final round after we upload).
Moving into development, we upload your design and start coding all the creative details that make your website stand out from the crowd. We record a series of personalized video tutorials, prep a quick-reference guide, launch materials – and then we pop the champagne and celebrate!
website mockups, development & launch
4 / web design → launch!
LET’S MAKE YOUR BRAND’S FIRST IMPRESSION MEAN SOMETHING.
We help founders and good humans bring visual life to their businesses with ethos-driven design. Design is that first intersection of where your customer meets your brand, let’s make it a memorable one.
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