Branding and website design for independent businesses
with good people at the helm and heart poured into everything they do.
For the last 10+ years, we’ve helped founders like you prove that brands can feel honest, look beautiful, and be sales-focused—all at once.
Ethōs
Proud to be a Vancouver Island, Canada-based branding & web design studio.
Honoured to serve clients globally.
In fact, we’d die on the hill that when your brand is deeply rooted in your unique ethos, the center point of shared values, ethics, passion, and beauty, your reputation will precede you (in the best way).
You don’t have to change who you are to find wild success.
Our design processes guide you through clarity on how you want to be seen and conviction for what you want to be known for. Every creative choice is thoughtful, research-led, and brought to life with pure passion for what we do, so that every interaction with your brand feels on-purpose.
Only YOU can decide what you stand for. But WE can help you be seen for it.
Let's work Together →
Recent Brands
TRANSFORMED TO COMMAND A PRESENCE
THE FARMHOUSE FLOWER FARM
Branding, Shopify Design
ALPENFLORA | FLORAL DESIGN + FLOWER SHOP
Branding, e-commerce website design
YASAWA ISLAND RESORT & SPA
Branding, Website Design
WHISTLING PRAIRIE FLOWERS
Branding, Packaging, Shopify Design
3 singing birds
E-commerce website design
your brand should stand for something
Your WEBSITE should make damn sure everyone knows it.
Brand Identity
Website Design &
Shopify Website Design
Product Packaging
Print, Digital, Social
EVERYTHING
STARTS HERE →
data-backed & coded to swoon
your brand's core touchpoints
laughter, dancing
and flowers
EVERYTHING
STARTS HERE ↘
↖ data-backed & coded to swoon
all singing together cohesively to build trust
explore services →
Here’s how we can work together:
From the very beginning to your business in full bloom
Custom Branding & Website Design
For established or evolving businesses
Unearthing your visuals from a place of meaning, we’ll find ways to make your business deeply felt and easily remembered. Every creative decision stems from your business goals, opening a season of renewal & breaking new ground for growth.
brand & website intensives
for new and emerging businesses
Whether you need a starter brand or an updated website, these sprints get your essentials done right and done fast, without sacrificing the customization needed to fully own who you are and get you on your way to where you want to be.
meet LANI sheldon (SHE/HER).
founder, brand & web designer, custom coding
When I started my brand & web design studio, I was ready to see more women truly shaping the course of their career and business trajectories.
In a fit of well-deserved rage, I left my old career after feeling pushed out my a system that didn’t support my personal priorities as a new mother who still held ambitious career goals. That shift toward more agency and independence changed everything for me. 10+ years later I have always kept that as the running thread in the work I do for my clients:
Giving you access to the expertise and resources that opens up possibilities and potential.
Design is one of the most powerful tools we can use to bring more sustainability and ease into our businesses. And wherever we can bring our out-of-the-box creativity to remove the roadblocks to your goals + vision, the better positioned you are for breakthrough success.
Let's work Together →
We love helping wildly passionate business owners create brands that mean something.
"We have a new found confidence in who we are and we are SO PROUD of our story. It has changed EVERYTHING for our business."
As owner operators we have always tried to do things on our own... save money, muddle through, focus on the day to day... Taking the leap and working with a true professional to create an authentic and true brand for us and then converting that into a stunning website was a huge leap. It has changed everything for our business. It has created our roadmap, it has cemented for our entire staff a vision of who we are and where we are going”
ERIN, from YASAWA RESORT & SPA
OUR CLIENTS